b73 (2.13-1.2014): sen sationalism

sen sationalism [1] 
by zen sation 

although it might seem like a conspiracy, it is just human expression (coupled with capitalism).

every channel, website, commercial, newscast, etc. has one, ultimate goal (which you already know is not to report the truth).  this is different, however, from a conspiracy to lie.

the goal is simple: to get you to tune-in.  heck, we even do this (in the human sense) as part of the dating and mating game.

businesses make $$ (and people gain power) when they have y/our attention.  by design, the ‘news’ that gets reported/emphasized will be the stuff that gets y/our attention.  the photos, the verbiage and the predictions will sensationalize exponentially – knowing that today’s story will become yesterday’s news old.

that's why the news gives us the most sensational aspects of:

• storms
• catastrophes
• human drama
• war
• nature

are they lying?  are they 'bad'?  are they manufacturing the news???  that is for the (individual) viewer to decide. *

as consumers/viewers, it is our responsibility to re-center, and to re-cognize that newsmakers don’t care (so much) about reality as they do about getting us to tune-in.

again and again. 

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[1] martino, j. (2.13-1.14).  book 73: round trip © 2014 by joal martino. 

* truth be told, it is we (by our attention to it) that brings the (apparently external) news upon ourselves.